Monthly Archives: May 2013

Answers Acquires SaaS Platform Webcollage

After almost 14 years since founding Webcollage, it is now public information that Webcollage was acquired by Answers (http://www.answers.com).

More information about the acquisition and some of the thoughts around this opportunity are available in this press release.

Without delving into the specific thoughts and opportunities in this merger, I would like to point out the potential in powerful combinations of B2B (SaaS) businesses and B2C (consumer web) businesses. As one example, LinkedIn, which is generally known as a “consumer” (or “personal”) business, generates its revenue by selling its services to (other) businesses (for recruiting and similar purposes). It thus leverages its consumer scale to generate revenue from businesses, essentially operating as a SaaS company.

Similarly, the combined Answers/Webcollage company will have a strong B2C arm with broad reach and strong advertisement-driven revenue (Answers.com is a Top 20 site in the US), alongside with a solid B2B platform and team (coming from our own Webcollage), and with many potential areas of cross-leverage.

More to come…